Veterinary Business

New Account Manager for Vetstream

vetreportJanuary 24, 2017

Online veterinary clinical resource specialist Vetstream has appointed Miss Krystle Anderson to the newly created role of Account Manager for the South of the UK.   Miss Anderson will focus particularly on helping practices to optimise their web presence, working in conjunction with Vetstream Webpartner, which offers website design and digital marketing services to the veterinary profession.  She took up her new role at the end of 2016 and reports to Dr Mark Johnston, Vetstream’s Managing Director.

Krystle Anderson brings significant experience in veterinary sales, marketing and continuing professional development (CPD) to Vetstream and has, most recently, been running her own consultancy business for veterinary clients.  Commenting on her appointment, she said: “The range of digital services provided by Vetstream, including its Vetlexicon online clinical veterinary reference tool, enables veterinary teams to enhance patient outcomes and to run more successful businesses.  I am looking forward to working with the team at Vetstream and to meeting our customers in the South – both existing and new.”

Dr Mark Johnston added: “As interest in our online clinical resources continues to grow, we felt the time was right to offer dedicated support to our customers in the South of the UK.  Krystle is a highly experienced veterinary marketeer with a passion for CPD.  She also has particular expertise in helping practices to build their online presence, both through their website and through other forms of digital communications.  She will be a great asset to us – and to our clients – and we are delighted to welcome her.”

Vetstream offers a range of digital services to the veterinary profession.  They include Vetlexicon, the world’s largest online clinical veterinary reference tool, offering comprehensive, peer-reviewed digital point-of-care information on the veterinary treatment of dogs (Canis), cats (Felis), rabbits (Lapis) and horses (Equis), together with Practis, which provides advice on all aspects of practice management with information contributed by more than 100 experts.