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Revolutionise client communications with new Zoetis HorseDialog App

vetreportOctober 18, 2016

Zoetis has launched a sensational new horse healthcare and management app to help you improve patient compliance rates, build client loyalty and communicate more effectively with your clients. HorseDialog can be tailored using your own practice branding, details and imagery, and marketed to your clients as an innovative, user-friendly and highly efficient way of managing their horse’s health and wellbeing.

HorseDialog is a white label mobile app into which Zoetis will build your practice details and branding. Your clients, using a unique practice ID code supplied by you, can download it from the Apple App Store http://apple.co/2eb5mYe and Google Play Store . It enables users to monitor their horse’s management and preventative care, with direct input from their vet to establish healthcare schedules such as vaccinations, medication protocols and rehabilitation programmes.

HorseDialog is a highly intuitive app. By following the brief tutorials on each screen your clients can quickly and securely input all the essential data for every horse in their care, including passport number, microchip ID and insurance policy details. This important information is directly accessible to your practice on the HorseDialog web dashboards available on the VetSupport⁺ Gateway. Your VetSupport⁺ login is connected to Zoetis’ full cloud-based ecosystem of digital solutions, allowing you to toggle between HorseDialog applications for a rich, data-driven experience. The HorseDialog web dashboards enable:

Remote, electronic engagement with horse owners through the HorseDialog Mobile Community
Segment communication based upon the horses’ health status or condition
Performance tracking to improve medical outcomes
Creation of new health insights with enhanced VetSupport+ analytics
Improvement of the clinical value vets can produce

HorseDialog’s highly organised care schedule allows horse owners to input key details about their horse’s personal routine. They can add the things they do daily or weekly for their horse – such as feeding, exercise, turnout and medication. They can schedule events that happen every few days, months or annually in their horse’s lifetime such as regular medication, vaccinations, farriery, worming and weight measurement. They can even add past events for multiple horses – such as last date of a faecal worm egg count – to build a thorough history for every horse.

Specific contacts for each horse can be stored, such as the name and number of farrier, rider or yard manager and push notifications can be set up to make sure your owners don’t miss any appointments or administrations of medication. Such a detailed log of up-to-date information at the fingertips of both you and your clients can help you to explain and implement the best course of action for future healthcare and management of their horses.

“HorseDialog was easy to set up and is easy to use”, said Sarah Godden, Equine Administrator at Endell Equine Hospital in Salisbury. “It allows us to view full details of day to day care, feeding and exercise routines, as entered by the owner – all useful information that we may not otherwise be privy to. We have also improved compliance by keeping clients up to date with medication reminders.”

To find out more, talk to your Zoetis account manager or visit www.zoetis.co.uk.