Olive the Leonberger makes Cinque Port Vets ‘On-Line’ presence run further with vetmart
Press Release
16th September 2014
Olive the Leonberger pawed all the entries from the vetpol Internet Usage Survey and sniffed out the Cinque Port Vets entry to win them a free Shopfront on vetmart.net worth £1200.
Cinque Port Vets, a six centre veterinary practice based in Kent and East Sussex embraces both traditional and new internet tools including social media, to communicate effectively with their clients, and entered the Vetpol survey to encourage others to do the same.
Group Practice Manager Rita Dingwall (CVPM) at Cinque Port Vets, explained that “good communication links for both practice and clients are critical for veterinary practice today, but achieving this is not always easy. So the effort that you do put in to online communications in particular, needs to go as far as possible”.
Vetmart, brings together suppliers of animal products and services, showcasing each business and increasing awareness with owners online. Animal owners have a full range of search options to help find the right products and services, and for those businesses listed, drives traffic back to their specific website through appropriate links.
The Vetpol internet usage survey was devised in collaboration with Companion Consultancy, specialists in Veterinary PR; the survey identified a number of factors influencing the use of social media channels by animal related businesses and identified ways in which barriers to effective on line activity can be overcome.
With worldwide internet usage fast approaching 3 Billion and the UK the highest percentage of population with home internet access in the world at almost 90%, no business who wants ‘to do business’ can afford to ignore this communication channel[i].
If you would like to know more about the vetpol internet survey results, please e-mail caroline@vetpol.co.uk or collect a copy from the vetmart stand (Q20) at the London Vet Show…where you can also meet Olive the Leonberger!
[i] Manual for Measuring ICT Access and Use by Households and Individuals 2014 (International Telecommunications Union)
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